Wounded Warrior Project — Chloe Bartlett

Wounded Warrior
Project / Yahoo

Art Director and wireframe: Emily Zaboski
Design: Chloe Bartlett
Copy: Jess Dickerson
Video: Kate Maran and Schulyer Finn

WWP is a nonprofit veterans service org that offers programs aimed at benefiting a warrior’s mental, physical and financial health. Its vision is to foster the most successful, well-adjusted generation of wounded service members in our nation’s history. WWP partnered with Yahoo in support of 2022’s Mental Health Awareness and Suicide Prevention Months to launch a digital campaign highlighting stories and struggles of real vets. Through articles, docustyle interviews and a custom web experience featuring research, data visualization and resources, we created an educational tool that helps humanize the toll of war and inspires vets to reach out for support to reach their full potential after their service.

The hub offers a wide range of resources, including educational materials, support, and veteran stories.

Click here

Desktop and Mobile Hub

Custom Articles

These educational articles feature Wounded Warrior Projects own warriors along with key insights from the 2021 Annual Warrior Survey. They highlight key samples of WWP’s programs and resources for post-9/11 veterans that are life changing.

Desktop Article

Mobile Article

Standard Articles

‘An opportunity to help’: A few simple learnings for suicide prevention training

Article Here

‘I’m here for a reason now’: How disabled combat veteran and mother overcame her suicidal thoughts

Article Here

‘They gave me my life back’: How an Iraq war veteran found the help she needed to learn to live with PTSD

Article Here

‘Natural reactions to a very unnatural situation’: Here are some of the urgent issues facing post-9/11

Article Here

Social Promotion

This campaign delivered over 26 Million Impressions on social alone. With a social strategy targeting veterans and family’s alike.

The strategy and design focused on providing information, education, and storytelling. These posts started conversations and provided a space to talk about mental health and disabilities within the community.