Don't Give Up Your Gay Job
Branding: Chloe Bartlett and Abigail Spooner
Don't Give Up Your Gay Job strives to create a queer utopia within professionalism. The identity is aimed to design a brand that is on the forefront of inclusivity and breaking molds.
Logo development, brand identity, website, and social templates.
DGUYGJ builds upon the idea of how one’s identity influences everything in our lives—including and especially our jobs—and how being authentic in one’s identity will inevitably bolster success in a career. Breaking boundaries and adapting to your surroundings while not sacrificing your true self is the way to go. This logo reflects that idea while also adding onto a structure that already exists. With its vibrant use of color this brand is eye- catching, fun, and multidimensional.
Multidimetional logo
Alternate Logomark Monogram for socials
3D logo screwed treatment
2D logo treatments
Desktop
DGUYGJ builds upon the idea of how one’s identity influences everything in our lives—including and especially our jobs—and how being authentic in one’s identity will inevitably bolster success in a career. Breaking boundaries and adapting to your surroundings while not sacrificing your true self is the way to go. This logo reflects that idea while also adding onto a structure that already exists. With its vibrant use of color this brand is eye- catching, fun, and multidimensional.
Social Branding
We applied the branding to social media by creating a new visual language for the brand online. This new language caters to both its featured speakers and resources.
Patterns
3 Custom patterns created for the brand
